For my music magazine, I needed to research my target audience, and in order to this, I created a survey. 20 boys and girls aged 16 - 18 completed the survey.
By looking at the bar charts, you can see that I found the following:
- Magazines released fortnightly or monthly were most popular, but I should aim to create a monthly magazine, as this was the most picked choice.
- Fashion and music magazines were most popular (fashion in females only), but this means I should incorporate fashion and trends associated with music into my magazine.
- It's essential that I include interviews, followed by reviews.
- Regarding genre, I need to release an indie magazine to appeal to the female audience, but as I plan to create a unisex magazine, I should include rock and all it's subgenres, not just indie.
- The majority of the volunteers said they were prepared to pay between £2 - £3, so I can therefore aim to create a magazine similar in size and content to magazines like Kerrang! and NME, rather than Q or Rolling Stone (but I still need to consider how I can fit this along side the popularity of a monthly release.)
- I need to advertise a free gift, as this seemed to make a magazine more appealing.
- And finally, Kerrang! and NME were the most read magazines, which supports the numbers concerning price.
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